Operations Management wk1 Essay Example | Topics and Well Written Essays - 1000 words

Operations Management wk1 - Essay Example A poor operations management can always result in poor quality of the final products. Q.1 (b) Specialization in production activity is the basic strategy to be established. That is when a product like vehicles are produced every person or group must be specialized in performing certain activities. A particular group must be assigned the duty of production of Chassis, another group or individual must be specialized in electric works, etc. Similarly, after each and every activity it must be checked for perfection. That is the any component of the vehicle should be transferred to the next section only after detailed examination. Q.2 One of the major strategies that made Coca Cola to gain competitive advantage is its branding strategy. Coca Cola popularized its brand image through different advertising modes. They also opened food houses. â€Å"Some of Coca-Cola’s latest domestic marketing strategies include Coke dominating fountain sales.† (Coca Cola Marketing strategy, 2008). Excessive consumer oriented approach is what made Pepsi to be obtain competitive advantage. It even reduced prices of the product during great depression in order to make it available to the consumers. Later on it popularized the brand as a new generation drink. The strategies of both companies were good as both resulted in gaining market advantage through different methods. The three factors that have resulted in the success are better knowledge of the market, strong brand building strategy and uniqueness in the product. Similar strategy adopted by Apple and Dell would also work as consumers are always impressed by extr emely popularized and branded products. Both are retail stores that sell goods to the final consumers. Operation optimization is not possible in the case of Mom and Pop Stores. Goods are not purchased directly from the manufacturers in the case of Mom and Pop Stores. Staff motivation is very high in case of Wal-Mart but it is absolutely

2.Critically consider the use of eyewitness testimony in criminal Essay

2.Critically consider the use of eyewitness testimony in criminal investigation. In what way have forensic psychologists. contribute to the solution of some of the issues raised about its use - Essay Example There are many reasons why errors in eyewitness evidence can occur. Given a situation where a witness has seen a crime take place from a considerable distance and late at night is less likely to make an accurate identification of the accused than a witness who has had more favourable viewing conditions. A good illustration of the impact of situational variables on eyewitness memory is illustrated by an Australian appeal case, Dominican v Queen4. The accused was charged with attempted murder. The appeal case was based on appellant claims that the trial judge misdirected the jury on the issue of the identification of the gunman by failing to give specific warning concerning various features of the evidence of an eyewitness in the shooting. Nearly nine months elapsed before she formally identified him from photographs that had been altered to show the appellant wearing a wig and a false moustache. By that time, the appellant was a definite suspect. The witness had seen him on television on a number of occasions and allegedly in the vicinity of her home. According to the conditions of witnessing in Dominican case, she saw the gunman some distance away. She was hiding behind another vehicle. He was leaning across the passenger’s seat and he was disguised. Her opportunity to observe him was fleeting. Moreover, her first observation of the gunman took place after about 30 shots had been fired in her direction, after she had seen her husband shot through the hand, and after her husband physically pushed her head down. The direction the judge gave to the jury stated:† His Honour told the jury that ‘(s)udden and unexpected acts of violence such as Mrs F described in this case, can affect people caught up in the events in different ways. The terror of the occasion can serve to impress indelibly on the minds of some people the features of any one they see involved in it. With other people the effect may be